Blog

Discoverarchitecture.ca

Kobayashi/Zeitguys was approached by the Ontario Association of Architects to conceive of, design and develop a new public facing website intended to inform and engage the general public of the importance of architecture in our daily living. Our original concepts presented, not only the URL name “discoverarchitecture.ca”, but an approach to UX that withheld internal pages and overall site navigation from view in favour of engaging the visitor –our primary objective– on a full screen image scrolling landing page which…

Healthydebate.ca

Healthydebate.ca is a vibrant, expertly curated, community-driven website aimed at fomenting active discussions by community leaders, activists, healthcare professionals, and engaged members of the Canadian public. The scope is healthcare in Canada, and the topics are broad and varied. Zeitguys was initially engaged to bring this social media project from the pages of the research grant to full online reality in 2010, and then again in 2015 for the second iteration which saw a new healthcare stories component, Faces of…

Toronto Public Library Foundation

Kobayashi Zeitguys was the agency behind the strategy, concept, visuals, key message writing and development of the new Toronto Public Library Foundation website. The donor-centric and analytics-supported approach we crafted focuses on creating the most accessible, ergonomic and streamlined workflow to drive visitors to complete their donation transaction. The design, imagery and content is impactful and deliberately works within the guidelines of the Toronto Public Library brand to ensure that visitors know they are giving to the Library, not some…

International Festival of Authors

Zeitguys was engaged to build out an entirely new, highly visual website for The Harbourfront Centre’s International Festival of Authors. Being a festival website, the content is timely and highly dynamic – WordPress was a natural fit as the underlying CMS framework. Art Director Janice Ivory Smith delivered a keen and compelling visual design that references previous years’ marketing materials while providing a striking look-and-feel that places the events and authors at the forefront. The mobile experience is a vital…

New office OPEN HOUSE PARTY – May 12!

We’ve moved – and we want you to visit us in our new location to help celebrate our arrival in Danforth Village! Please join us for a BBQ/Office Warming party on Thursday May 12 between 4-9pm at Kobayashi Online – 2906 Danforth Ave at Sibley Ave. (Rain date the following day: Friday May 13, same times).   RSVP here on Facebook or by email to caroline@kobayashi.ca – hope to see you there!

We’ve moved!

After months of searching for the perfect new “home” for the Kobayashi team, we’ve returned to our roots… and are back on the Danforth in the east end of the city! Our new address is: 2906 Danforth Ave Toronto, ON M4C 1M1 In case you missed the various shenanigans from Brent et al, you just need to follow the #KOinDV hastag on Twitter (DV being Danforth Village, our new BIA!) and catch up on our adventures in the area! Ready…

Online Friendly Get Together – Let’s get together & talk online marketing!

Come join us Thursday February 18 at 3:30pm to get together & talk online marketing – everyone’s welcome! We’ll have experts on hand to share what we know, play a game or two, and hang out. (Are you an expert? Come on out & share, network, and connect!). What questions do you have? Do I need a Twitter account for my company? How do I use Google Analytics to measure success? How do I target advertising to a specific demographic…

MMM Group Limited

This success of the MMM Group website was the result of a very tight collaboration with the client marketing team to completely overhaul the content, structure, organization and visual design of their existing website, while moving it to the WordPress platform. The visuals of the site are heavily driven by imagery that are specific to the content: location photography, executive headshots, project documentation, featured images. the challenge: available images are extremely varied in terms of their resolution and quality, with the…

How & Why you want your tweets to live longer than a fruit fly

Would you like to now more about making Twitter work with your business? Join us and BIG3 Video for our next hands-on workshop!   How to Make Meaningful Connections with Twitter When someone asks you: “Hey John, are you on Twitter?” and your response is: “Uhm, yeah, sure… I HAVE a twitter account”, then this event is for you! In the beginning Twitter can be very confusing, yet there are so many opportunities that a lot of businesses are not…

How to Get More Love for Your Website with Social Sharing Buttons

You work hard to build your business. Your website is a big part of that and you’ll probably never forget the day you launched it. You showed it to your mom, your neighbours, even the FedEx guy. And they loved it! But you need to spread the word and get even more love for your site – especially from potential customers.   You can buy web advertising to let people know about it, or start clawing your way to the…