Developing a Modern, Engaging WordPress Website for IT Firm Optimus Tech

Kobayashi Online was able to provide the WordPress development and coding required to make this a reality. The new Techoptimus.com was built on the WordPress Content Management System, which gives the site a stable base that allows staff and administrators to update site information and pages whenever it’s needed.

A great WordPress website can help differentiate a business in a highly competitive field like Information Technology.

The site was coded to allow administrators to easily customize the text and images of each page. This lets them tailor the look and feel of product and service pages, landing pages, and any other pages to suit an overall marketing goal.

Kobayashi developers went further than a basic WordPress site, opting to make the website attractive and editable by using and customizing plugins including the jQuery Collapse-O-Matic, the Testimonials Widget, and SlideDeck 2. (Scroll down for more on the plugins we used.)

Search Engine Optimization practices were also used to help techoptimus.com and the pages it’s made of be found in search engines like Google and Bing. Why? Because there’s no point in building a great website that can’t be found!

Platform: WordPress

Plugins Used:

Formidable and Formidable to MailChimp: Users can quickly and easily create drag-and-drop forms. The Formidable to MailChimp add-on means lets people enter data into forms and instantly add them to the email newsletter system MailChimp.

Protected Site: This plugin blocks users from accessing a WordPress site. This was one of the techniques used to keep the website secure during development.

jQuery Collapse-O-Matic: Collapse-O-Matic makes it possible to add detailed content without making a page overwhelming. Implemented as shortcode, this plugin wraps content into collapsed area that can be expanded by a site visitor. This makes it possible to display lots of information to users without sending them to a different page.

WordPress SEO: As an all-in-one SEO plugin, WordPress SEO offers on-page content analysis, XML sitemaps and many other features to help the website gain relevant traffic from search engines.

Testimonials Widget: Testimonials from clients are a valuable way to explain the experience new clients can expect. The Testimonials Widget lets you display testimonials in Widget areas in WordPress such as a sidebar.

SlideDeck 2 (including Developer Addon Package and Professional Addon Package): The SlideDeck plugin lets you create dynamic, sliding images and text on WordPress templates and posts.

Developed by Kobayashi Online, A Toronto web design company specializing in WordPress Development.

Kobayashi Online‘s services in development, design and content are made to help businesses grow their presence online using the world’s most WordPress most popular Content Management System, WordPress.

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