Kobayashi + Zeitguys is a digital-first agency that helps you deliver meaningful user experiences across the digital landscape. We offer a full menu of integrated marketing services that work together to deliver a seamless and cohesive customer journey to your target audiences.
- Customer-Centric Strategy
- Creative Content
- Actionable Business Insights
Connect with your potential customers, where they are. By leveraging the right platforms, the right content and the right targeting, our formula will help you turn leads into brand advocates.
Digital Ads & Paid Social
Our team has launched hundreds of advertising campaigns across Google and paid social. We specialize in multi-tiered campaigns to deliver against your business objectives (like traffic and conversions), while nurturing your prospects through remarketing and other funnel tactics.
- Paid Social
Search: Using keyword research, competitor analysis and search intent around your services, we produce paid search ads designed to drive traffic and conversions.
Remarketing: The more we understand about your audience, the better we can appeal to them. Part of building that relationship, is nurturing leads through remarketing content. All of our programs build and populate remarketing audiences which can be leveraged as a powerful asset in your ongoing digital marketing.
Lead Generation & Other Targeted Campaigns: If you are looking to gather new leads for a webinar or newsletter sign-up, to download your new eBook or request a demo from you, we can produce a targeted campaign that doesn’t just generate immediate leads, but also builds and nurtures prospects for the long-term.
Analytics: You’re only as strong as your business intelligence. At Kobayashi, every campaign is conducted with A/B testing, ongoing learning and optimization best practices and robust reporting, chock-full of actionable insights, so you can evolve quickly for maximum return on your investment.
Ready to talk about your digital marketing needs? Get in touch.
Content That Connects
We’re experts in strong storytelling, no matter the content. Our creative and production team will determine the right content type to connect your customers with your message.
- Content Writing
Video Creative: From product ‘explainer’ videos to brand storytelling to dynamic interviews, we produce a range of accessible video content types.
Email Marketing: Need an email workflow set up? We handle it all: branded template design, copywriting, e-commerce promotion, newsletters and automation set-up.
Content Writing: We support copy and content-writing across the board, including: blogs, ebooks, website and ad copy. All optimized for digital and SEO.
Graphics: If you want to communication with impactful visuals, our stellar design team can produce branded infographics and iconography to meet your needs.
With every project, we begin by looking through a strategic lens. Each approach is tailored to your business objectives and will be designed to meet the needs of your customers and delivered to make your company look good.
Your customers are at the core of what you do, but there is no singular ‘customers’. There are many segments and journeys to discover, as you decide which groups to market to, and which ones are driving your business forward. We help unravel what’s happening across your digital touch-points.
- Customer Discovery
- Journey Mapping
Customer Discovery: How do you get into the minds of your customers? By discovering the data that speaks to their wants, their needs and their pain points and leads you to the insight behind how and why they make purchase decisions. We build customer profiles and interpret behaviour to help you market more powerfully.
Segmentation and Tracking: Our team can implement segmentation pathways and conversion tracking to report on every aspect of your customers’ behaviours.
Journey Mapping: Through customer insights, tracking user flows and connecting the dots between your inbound marketing tactics, we can provide one of the most powerful tools in business strategy, customer journey mapping.