Blog

  • Search Engine Optimized: the importance of meaningful internal links

    Search engines use various methods for creating titles and descriptions (or snippits), and determining if your page is relevant to each search. They crawl for content contained within a web page’s meta tags including the “title” and “description” tags, but also page content that seems most relevant or useful. This means that various page elements…

  • Around the Office: making a social logo, UX design is everywhere, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. If you want to know some of the many issues Eva considers when designing a logo, check out this recent post about how designing logos with…

  • Creating Website Content for Better User Experiences

    Modeling and designing your website’s user experience means attempting to understand all aspects of the user’s online and offline interaction with your company, and how the site is perceived, learned, and used in order to make informed decisions that will improve your users’ experiences. Designing a great user experience or “UX” sounds like a tall…

  • Around the Office: Social media not cause for riot, a look at remarketing, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. We’ve been hearing a lot this week about the riots in London. Daveed found it interesting that the British Prime Minister David Cameron is quick to…

  • Top Ten Checklist for Email Blasts

    We’ve been writing about the benefits of email marketing on Online Friendly, and we wanted to share some tips that will help your organization’s email campaign go well. Thinking about sending out an email blast for the first time or want to improve your existing efforts? We put together this checklist to give you a good…

  • Around the Office: Android’s patent angst, TechCrunch’s smart design, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed has been intrigued by a Google blog post on the apparently “hostile, organized campaign against Android” by a coalition including Microsoft, Oracle, Apple and others.…

  • Advantages of using an email marketing service for your campaign

    Last week, we wrote about the purposes of email marketing, as well as some of the advantages it has over other forms of marketing such as social media. In this post, we’re going to look at some of the advantages of using online services to managing your email marketing campaign. What you want for your…

  • Around the Office: Google’s Page Speed Service, Microsoft’s “open surface”, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. On Thursday, Google launched a service that automatically speeds your webpage load times. This new service, known as Page Speed Service, fetches content from your servers,…

  • What email marketing can offer your business

    The idea of “email marketing” can seem intimidating, but it can be thought of as a form of direct marketing like traditional mail. Instead of using the postal service, however, it uses email to send your commercial or non-profit messages to an audience. Various marketing email types sent out include email newsletters, quick announcements (also…

  • Around the Office: the Web’s best design seen on Awwwards, websites go 3D, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Eva finds design inspiration all over the Web, but she can always count on the Awwwards website to showcase the world’s top css websites daily. Selected…

  • Around the Office: Evaluating Google+, On the hunt for chocolate, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed has been playing with Google’s latest foray into social networking, Google+. And eventhough the much-hyped social network is very similar to the incumbent Facebook, Daveed…

  • Around the Office: Twitter town hall, Tilt-shifting the classics, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. This week, US President Barack Obama answered questions on the economy and jobs in his first Twitter town hall. Obama’s use of contemporary media has been cleverly…

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