• Using Google Analytics to report on your measurements

    We have written lately about the importance of determining your site’s key metrics. Once you’ve decided on your website goals, however, tracking them shouldn’t be a pain. Google Analytics allows website owners to find out who is coming to their site, and what they do there. You can sign into the Google Analytics dashboard to access your…

  • LongRun Retirement WordPress Site Development

    In cooperation with Grace Marketing, Kobayashi Online created a website for LongRun to help promote its goals of raising awareness, seeking donations and recruiting volunteers.

  • Before you measure: Business goals

    In your own mind, it’s easy to imagine your website drawing in visitors and effortlessly guiding them on a journey through relevant content, building their confidence in your business, and leading them on their way to becoming customers. But without statistics on which to back these assumptions, you can only presume that your site is…

  • Using Google Analytics to track website traffic goals

    In your own mind, it’s easy to imagine your website drawing in visitors and effortlessly guiding them on a journey through relevant content, building their confidence in your business, and leading them on their way to becoming customers. But without statistics on which to back these assumptions, you can only presume that your site is…

  • OPTIMUS | SBR WordPress Development

    The site is based on the popular content management platform WordPress, allowing site administrators to easily add, edit and update site content, including sidebars, images, and posts, through a Web-based control panel.

  • Beyond the Big Three: Other Social Networks You Should Know About

    We’ve written before about the opportunities to connect with customers via the top consumer social networks, Facebook, Twitter, and LinkedIn. A small business can use these networks to share company news and insights, communicating to current and potential clients that the company is active and knowledgeable in its area of expertise. We think nearly every small…

  • Canadian Independent Petroleum Marketers Association WordPress Design & Development

    The site also features a members-only area that is only accessible by registered members. Site editors are able to select the level of privacy for pages and sections to keep certain information secure.

  • The Twelfth Fret WordPress/ZenCart Design & Development for E-commerce Website

    Kobayashi Online created a The Twelfth Fret website that integrates WordPress and ZenCart — two of the most important open source Content Management Systems — both under a unique interface.

  • Integrating your blog and your website

    Having a ‘blog’, featuring news, articles and thought-provoking content, is a great way to help your business gain credibility and enhance its reputation. But in order to make the most impact on both your target market and on search engines, your blog and organization’s website should be well-integrated. There are, however, several different methods of…

  • Word 11 Print Design & Layout

    Print advertising often plays a major part of any campaign, and was crucial in the promotion of Word11, Toronto’s 24-hour blogging festival. Kobayashi Online created a variety of print materials to both promote the event and to give it a unified look and presence.

  • Word 11 WordPress Design & Development

    Based on the popular WordPress platform, the Word11 website is highly customizable for site editors, who can easily update event information and post blogs. All the content of word11.com, including its sidebars and header, is easily editable using the WordPress dashboard — no HTML or programming knowledge required.

  • Echoworx Custom WordPress Development

    The site was coded to allow Echoworx to edit all pages, sidebars and menus easily, and without any special software or programming knowledge. Site editors are also able to easily update news items through the simple, Web-based control panel.