Blog

  • Before You Open Up Shop: 5 Guidelines for a Functioning E-commerce Business

    By now you’ve likely heard about how the Internet is transforming business, and at least a few e-commerce success stories. Whether you’re hoping to put your existing business on the Web or start a new online store, making the plunge into e-commerce can be rewarding. But it’s best to get your business started online properly.…

  • Around the Office: 2012 Trends and Predictions, Social Spam, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. In the first week of 2012, we wondered whether the doomsayers were wrong about their cataclysmic predictions about the year 2012 given the general lack of…

  • The Top 10 Digital Marketing Trends of 2011 + Some Predictions for 2012

    Now that the year that’s nearly over, it’s a great time for reflection. Being on the edge of digital marketing, we wanted to share some of this sector’s trends that we thought were the most prevalent in 2011. Drawing upon the conversations we’ve had and overhead, the individual projects we’ve undertaken, and the news reports and blogs we’ve read,…

  • Happy Holidays from Online Friendly and Kobayashi Online

    At this joyous time of year, we’d like to wish you happy holidays. It has been a true honor working with our clients over the year, and sharing tips to make the most of your online presence. We wish you abundance, happiness, and peace to you, your family, and your business for the coming year.…

  • Why e-commerce? 3 Reasons Why an Online Store Makes Sense

    E-commerce can be a great standalone business, or an addition to your existing sales. There are numerous examples of companies that have successfully used online retail to their advantage. The Thorpes of Gosforth Fireside Shop, an English store that supplies everything to do with fireplaces, is a great example of a traditional company using the…

  • Around the office: Modern SEO, Comic Sans Remixes, WordPress 3.3, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Roberto wants online traffic seekers to know about some modern day Search Engine Optimization practices, because, after all, SEO isn’t just about backlinks, keywords, and tags…

  • Michael Coombs WordPress Development

    Michael Coombs WordPress Development

    In cooperation with Laura K Brand Design, Kobayashi Online helped create a website for wedding and special event DJ Michael Coombs that helps showcase his exciting business.

  • Around the Office: Colour Gradients, Coca-Cola Changes Colour, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed has been using a new online tool from Colorzilla that creates colour gradients using CSS. Select any number of colours, adjust their position, and the…

  • Around the Office: Japan’s Colours, Web Activity Maps, Hiring Immigrants, more

    Around the Office: Japan’s Colours, Web Activity Maps, Hiring Immigrants, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. If you’re interested in Internet traffic, Wayne wants you to check out some very cool visualization tools from Akamai that show how the Internet is doing…

  • News Release: Kobayashi Online Develops New Online Immigrant Resource

    User Experience-Focused Web Design Makes Hireimmigrants.ca a One-Stop Help Center for Employers November 30, 2011 — TORONTO, ONTARIO — Toronto-based digital marketing agency Kobayashi Online has redesigned Hireimmigrants.ca to provide a user experience that guides employers through the process and benefits of recruiting, retaining and promoting skilled immigrants. Hireimmigrants.ca is an initiative of ALLIES (Assisting Local Leaders with…

  • Design, Layout, Functionality: the Basic Elements of Web Experience

    A great webpage is more than just the product of good code. Think back to the last time you navigated a website and found the information, product or service you were looking for. [Updated January 2018] If this was a positive experience, chances are that a lot of thought went into creating a site that…

  • Kobayashi Online Supports Cut-A-Thon and Toy Drive

    Kobayashi Online is proud to be a supporting sponsor of Donato Salon + Spa’s Cut-A-Thon and Toy Drive for SickKids this weekend. Kobayashi Online handles many aspects of Donato’s Web presence, having created their eCommerce website and integrated blog, as well as a custom email gift certificate solution. A successful charity campaign needs to have…

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