News

  • Around the Office: New WP Plugins, Google to Up Tracking, Ideas from Dx3

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. A lot can happen in five months! Roberto is interested in testing out at least some of the 35 most interesting and useful WordPress plugins released […]

  • Marketing on the Move: Exploring Your Company’s Mobile Marketing Options

    Signs and billboards often vie for our attention while we’re out and about. These can be thought of as predecessors of mobile marketing. As our glances turn towards our own smart phones and tablets, these devices have become a natural destination for advertising and engagement. Mobile marketing is marketing that engages people where they are, […]

  • Around the Office: Fontsmith at 10, an HTML5 Doodle, Eyeing Social Media, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Eva is impressed with the minimal and clean site Fontsmith created to celebrate its 10 years creating custom fonts. In addition to the great website, Fontsmith […]

  • Shopping’s Better When Sharing: 5 Ways to Make E-commerce Social

    Our innate desire to socialize has helped make the Internet a platform where people share information and their life experiences. The social nature of the Internet is something that institutions like governments, universities and businesses, cannot ignore. Having been a by-product of this network revolution, e-commerce businesses have much to gain from taking a decidedly […]

  • Around the Office: Better Page Titles, Backing It Up, Landing Pages, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. This week at Online Friendly, Roberto reminded us that search results can often boil down to writing better page titles — the world’s top search engine […]

  • Around the Office: 2012 Trends and Predictions, Social Spam, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. In the first week of 2012, we wondered whether the doomsayers were wrong about their cataclysmic predictions about the year 2012 given the general lack of […]

  • The Top 10 Digital Marketing Trends of 2011 + Some Predictions for 2012

    Now that the year that’s nearly over, it’s a great time for reflection. Being on the edge of digital marketing, we wanted to share some of this sector’s trends that we thought were the most prevalent in 2011. Drawing upon the conversations we’ve had and overhead, the individual projects we’ve undertaken, and the news reports and blogs we’ve read, […]

  • Happy Holidays from Online Friendly and Kobayashi Online

    At this joyous time of year, we’d like to wish you happy holidays. It has been a true honor working with our clients over the year, and sharing tips to make the most of your online presence. We wish you abundance, happiness, and peace to you, your family, and your business for the coming year. […]

  • Why e-commerce? 3 Reasons Why an Online Store Makes Sense

    E-commerce can be a great standalone business, or an addition to your existing sales. There are numerous examples of companies that have successfully used online retail to their advantage. The Thorpes of Gosforth Fireside Shop, an English store that supplies everything to do with fireplaces, is a great example of a traditional company using the […]

  • Around the office: Modern SEO, Comic Sans Remixes, WordPress 3.3, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Roberto wants online traffic seekers to know about some modern day Search Engine Optimization practices, because, after all, SEO isn’t just about backlinks, keywords, and tags […]

  • Around the Office: Colour Gradients, Coca-Cola Changes Colour, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed has been using a new online tool from Colorzilla that creates colour gradients using CSS. Select any number of colours, adjust their position, and the […]

  • Around the Office: Japan’s Colours, Web Activity Maps, Hiring Immigrants, more

    Around the Office: Japan’s Colours, Web Activity Maps, Hiring Immigrants, more

    Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. If you’re interested in Internet traffic, Wayne wants you to check out some very cool visualization tools from Akamai that show how the Internet is doing […]