Tag: blogs

Republishing Posts Without Ruffling Feathers

The Internet’s full of freely available blog posts and articles. And while this content may be free to read, it’s not necessarily free to repost on your website. In fact, it’s best to assume that it’s not free to repost. And while some blog writers may be flattered that you consider their blog post worth sharing, it’s usually good to assume that permission from the publisher is required unless otherwise stated. It can also be considered rude Generally, websites will…

Around the Office: Logos Take Shape, Google Maps More Interiors, and Digital Media Makes For Empty Shelves

Around the Office is a weekly group blog that shows what the Kobayashi Online team has found interesting, funny, poignant, or otherwise notable over the past week. We’ve been hard at work creating logo concepts for Toronto WordCamp 2012. Scott, one of our developers, created a – let’s say – experimental WordCamp logo. Keep in mind that he’s a developer and not a designer. If anything, we hope that this logo demonstrates to other developers how difficult the job of logo design…

5 Ways to Apply Strategy to Your Online Content

“Content is king,” is an old adage that remains true in the Internet age, an age which has more or less become defined by the proliferation of content. But not all content is created equal. This is where content strategy comes into play. Content strategy helps provide a purpose to an organization’s website, blog posts, online videos, and social media updates. Content strategist Kristina Halvorson in Content Strategy for the Web, writes: “Creating useful, usable content requires user research, strategic…

Integrating your blog and your website

Having a ‘blog’, featuring news, articles and thought-provoking content, is a great way to help your business gain credibility and enhance its reputation. But in order to make the most impact on both your target market and on search engines, your blog and organization’s website should be well-integrated. There are, however, several different methods of integrating a blog with an existing site, including the use of “iFrames”, rebuilding the site using a blog or CMS platform, creating a new theme…