Author: zeitguys

How To Get Started With Local SEO

Posted on July 2, 2020 by - Tips and Tricks

SEO – or search engine optimization is the process of ensuring your digital business footprint is optimized for the search engines to effectively index and rank your content.  By optimizing your content for search, ideally, you’re improving the likelihood that your business information is shown to users searching for exactly what you offer. We’ve all experienced search from a user perspective. When we open the google search engine to look up, well, anything and everything, we want to receive the…

Lead Generation: What You Need to Get Your Campaign Started

Posted on May 12, 2020 by - Tips and Tricks

Virtually every business out there is looking for new customers. Whether your team is actively pursuing them through advertising and marketing, or you’ve cooled off on promotional tactics due to the challenges of COVID-19 – the importance of continuously building out your pool of potential customers (often referred to as ‘leads’) is crucial.  One great way to reach new leads is by building out a lead generation campaign.  What is lead generation?  ‘Lead generation’ is a process whereby businesses take action to look for prospective customers, often…

Asking for Online Reviews is the #1 Marketing Action We Recommend Right Now!

Posted on May 7, 2020 by - Tips and Tricks

Your business operations may not be ‘business as usual’ right now due to the COVID-19, but that doesn’t mean it’s time to stop promoting your products and services.  While there’s no denying that sales have declined in many industries, others are in a prime position to take advantage of pivots in customer behaviour, like increased content consumption, higher volume of online purchases and stronger desire to find businesses close to home.  So what do we suggest? Reaching out to customers to ask…

Clear Life Magazine

Posted on May 29, 2018 by - Portfolio

Clear Life Magazine is an ethical shop and publication that connects their customers with beautiful, sustainable home, fashion and beauty products. They approached Kobayashi + Zeitguys for a new website UX design and UI guidelines. Our UX design team worked collaboratively with the Benjamin Moody, benjaminmoody.com, our friend and top notch WordPress Developer in the design and build of the new clearlifeinc.com website. The images below provide examples of how we’ve combined the product sales of the Ethical Shop, with the…

Moshe A. Milevsky

Posted on February 20, 2018 by - Portfolio

Moshe A. Milevsky is a finance professor and thought leader at the Schulich School of Business at York University in Toronto. There is a plenty to learn about Moshe Milesky on his website moshemilevsky.com by exploring his Speaking Engagements & Lectures, his University & Research papers, as well as his many Books & Writings. These areas constitute the main structure of his website. The homepage presents featured cards section quickly bring the viewers to the page they are looking for. And the featured images are a thumbnail version of…

The Art of Business Photography

Posted on June 13, 2017 by - Portfolio

Our client needed a way to distinguish his photography practice for a valuable new niche. Businesses need great photography to stand out – and stock photography, generally, just doesn’t do the job. Our client identified that businesses who were willing to pay to secure distinctive imagery didn’t even realize how beautiful, fully custom photography was within their budget. The photos in his portfolio are striking, and make the case well. But what was missing was a compelling presentation and storytelling…